"See What I Mean?"
Posted Thursday July 24, 2008

If you’re interested in some of the thinking that went into things like Target’s ClearRX program, or Karen Schriver’s redesign of the 1040 form, then you’ll want to make it out to Refresh Dallas tonight.
Wait. Scratch that.
If you build or design Web/desktop apps or Web sites for a living, or perhaps you customize business intelligence packages, or maybe you’re a technical writer or an IA or… Whatever your situation, tonight’s refresh meeting is for you! Co-worker Travis Isaacs and I are going to be speaking on information design. Specifically, we’ll be sharing some of our approaches to making ‘better’ screens (and forms). And, we’ll be running it a bit like a workshop, with some hands on activities…
Here’s the description:
“See What I Mean?”
We all work with information. In our web sites. Our web apps. Print communications. Graphs, and charts. But how exactly do you present information in a way that simplifies the complex, communicates powerfully, and actually delights people?
Join us, as Travis Isaacs and Stephen P. Anderson share their information design secrets. From travel plans to search results to quarterly earnings statements—they’ll present a handful of information design and data visualization case studies, identifying those principles we can apply to just about any project.
Learn how to identify and group related information, create a visual hierarchy, draw focus to the most important content, use images appropriately, see familiar data in a fresh new way, and much more!
As always, dinner will be provided, this time courtesy of Viewzi. I hope you can make it out! More details can be found at the Refresh Dallas Web site

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